年度营销费用预算表.xlsx

1、 年度营销费用预算表 分类项目预定年度目标比率%合计费用月度分配1月2月3月4月5月6月7月目标费用目标费用目标费用目标费用目标费用目标费用目标费用固定费用销售人员费用基本薪资30002.96%88.7807.39967.391667.391667.392267.393157.392887.39综合绩效30000.12%3.7800.31960.311660.311660.312260.313150.312880.31住宿补贴30001.22%36.7803.06963.061663.061663.062263.063153.062883.06出差餐补30000.14%4.1800.11960

2、.131660.231660.232260.313150.432880.39公交补贴30000.14%4.1800.11960.131660.231660.232260.313150.432880.39通讯补贴30000.14%4.3800.11960.141660.241660.242260.323150.452880.41区间费用30000.32%9.7800.26960.311660.541660.542260.733151.022880.93月度提成30001.24%37.1800.99961.191662.051662.052262.793153.902883.56年度提成30000

3、.51%15.2800.41960.491660.841660.842261.153151.602881.46小 计30006.79%203.6801396131661516615226163151928818固 定 经 费保险费30000.33%9.9800.32960.321660.321661.002261.003151.002881.00物流费用30004.00%120.0803.20963.841666.641666.642269.0431512.6028811.52合同返利30002.00%60.0801.60961.921663.321663.322264.523156.3028

4、85.76办公费用30000.01%0.4800.03960.031660.031660.032260.033150.032880.03业务招待费30000.03%1.0800.09960.091660.091660.092260.093150.092880.09月会费用30000.29%8.880960.801660.801660.802260.803150.802880.80样品费用30000.05%1.580960.201660.201660.202260.203150.102880.10小 计30006.72%201.6805.23967.1916611.3916612.0722615

5、.6731520.9128819.29变动费用展 会 费 用30000.20%6.0800.50960.501660.501660.502260.503150.502880.50广告宣传费30000.15%4.5800.12960.141660.251660.252260.343150.472880.43促 销 费30005.00%150.0804.00964.801668.301668.3022611.3031515.7528814.40条 码 费300010.00%300.0808.00969.6016616.6016616.6022622.6031531.5028828.80条码费三年分

6、解30003.33%100.0802.67963.201665.531665.532267.5331510.502889.60助销物料费用30000.33%10.0800.27960.321660.551660.552260.753151.052880.96营销总监特别支持30002.00%60.0801.60961.921663.321663.322264.523156.302885.76其 他30008096166166226315288小 计300011.02%330.5809.159610.8816618.4616618.4622624.9531534.5728831.65合 计300

7、024.52%735.68027963116644.7316645.4122656.9931574.0728868.85合计8月9月10月11月12月目标费用目标费用目标费用目标费用目标费用目标费用2887.392907.393757.393507.393607.39300088.72880.312900.313750.313500.313600.3130003.72883.062903.063753.063503.063603.06300036.72880.392900.393750.513500.483600.4930004.12880.392900.393750.513500.48360

8、0.4930004.12880.412900.413750.533500.503600.5130004.32880.932900.943751.223501.133601.1730009.72883.562903.593754.643504.333604.45300037.12881.462901.473751.903501.773601.82300015.228818290183752035019360203000203.62881.002901.003751.003501.003601.0030009.928811.5229011.6037515.0035014.0036014.40300

9、0120.02885.762905.803757.503507.003607.20300060.02880.032900.033750.033500.033600.0330000.42880.092900.093750.093500.093600.0930001.02880.802900.803750.803500.803600.8030008.82880.102900.103750.103500.103600.1030001.528819.2929019.4137524.5135023.0136023.613000201.62880.502900.503750.503500.503600.5

10、030006.02880.432900.443750.563500.533600.5430004.528814.4029014.5037518.7535017.5036018.003000150.028828.8029029.0037537.5035035.0036036.003000300.02889.602909.6737512.5035011.6736012.003000100.02880.962900.973751.253501.173601.20300010.02885.762905.803757.503507.003607.20300060.0288290375350360300028831.6529031.8737541.0735038.3636039.443000330.528868.8529069.2437585.6435080.8236082.753000735.7